Grenkov
Aleksandr
Senior Product Designer
with 15+ years in Web, App and Promo design
with 15+ years in Web, App and Promo design
I help B2B and AI products grow through design, systems thinking, and product-driven decisions.15+ years in product development across AI, voice interfaces, telecom, B2B, Automotive. Worked with companies such as Mazda, ABBYY, Beeline, and ATOM. I take complex systems, simplify them, and drive measurable impact on product metrics.
Company: Atom ( Automotive)
Role: Design Lead
Goal: Design a voice control system for a vehicle that operates entirely offline
Solution: Designed an offline AI interface and developed end-to-end user interaction flows
Result: Delivered a fully autonomous in-vehicle
voice control system
Role: Design Lead
Goal: Design a voice control system for a vehicle that operates entirely offline
Solution: Designed an offline AI interface and developed end-to-end user interaction flows
Result: Delivered a fully autonomous in-vehicle
voice control system
Current Work
Cases
Beeline B2B portal
Role: Lead Designer
Goal: Increase online sales through a digital storefront
Solution: Transformed the catalog into a product store by simplifying navigation and decision-making, introducing a clear pricing structure, and strengthening cross-sell and upsell flows
Result: Achieved a 20% increase in online sales
Role: Lead Designer
Goal: Increase online sales through a digital storefront
Solution: Transformed the catalog into a product store by simplifying navigation and decision-making, introducing a clear pricing structure, and strengthening cross-sell and upsell flows
Result: Achieved a 20% increase in online sales
Beeline platform for customer acquisition
Role: Product Designer
Goal: Design a platform for customer acquisition and audience engagement
Solution: Designed an ecosystem of marketing tools, including campaign management, audience segmentation, analytics, and user interaction flows
Result: Launched a platform for customer acquisition, retention, and audience management
Role: Product Designer
Goal: Design a platform for customer acquisition and audience engagement
Solution: Designed an ecosystem of marketing tools, including campaign management, audience segmentation, analytics, and user interaction flows
Result: Launched a platform for customer acquisition, retention, and audience management
National Parking App
Role: Product Designer
Goal: Improve user experience and increase product monetization
Solution: Developed a design system and optimized key user flows by simplifying navigation and checkout, strengthening upsell logic, and improving pricing structure
Result: Reduced support requests by 10% and increased average order value
Role: Product Designer
Goal: Improve user experience and increase product monetization
Solution: Developed a design system and optimized key user flows by simplifying navigation and checkout, strengthening upsell logic, and improving pricing structure
Result: Reduced support requests by 10% and increased average order value
Beeline Pricing Plan Builder
Role: Product Designer
Goal: Increase tariff plan sales
Solution: Optimized pricing structure and presentation by simplifying comparison tables, adding visual hierarchy and recommended plans, and reducing decision complexity
Result: Achieved a 5% increase in sales, improved conversion rate, and reduced user decision time
Role: Product Designer
Goal: Increase tariff plan sales
Solution: Optimized pricing structure and presentation by simplifying comparison tables, adding visual hierarchy and recommended plans, and reducing decision complexity
Result: Achieved a 5% increase in sales, improved conversion rate, and reduced user decision time
Cargo Transport Monitoring System
Role: Product Designer
Goal: Reduce manual operations and improve operational efficiency
Solution: Redesigned key user flows, eliminating friction points and increasing the level of process automation
Result: Achieved a 40% increase in process automation
Role: Product Designer
Goal: Reduce manual operations and improve operational efficiency
Solution: Redesigned key user flows, eliminating friction points and increasing the level of process automation
Result: Achieved a 40% increase in process automation
- Product & UX Design for Complex Systems
- Designing interfaces and user flows for B2B and B2C products, including high-load and complex systems
- AI & Voice Interfaces (Voice UI)
- Building voice assistants and interaction scenarios, including offline AI solutions (e.g., automotive use cases)
- Systems & Product Design
- Creating design systems, product logic, and end-to-end solutions aligned with business goals
- B2B Products & Platforms
- Designing digital storefronts, catalogs, and marketing/operational platforms focused on sales growth and efficiency
- Process Optimization & Automation
- Improving UX to reduce manual operations and increase process efficiency
- Data-driven Design & Metrics Impact
- Driving measurable outcomes: revenue growth, reduced support load, improved conversion
About me
Summary
Experienced Product Designer with 10+ years in product design, UX strategy, and design system management. Strong expertise in telecom, e-commerce, and automotive interfaces. Skilled in leading cross-functional design teams, managing research and prototyping processes, and creating voice and sound design systems. Currently focused on automotive UX and voice assistant experience. Open to international opportunities in innovative digital products.
Core Skills
Design Tools: Figma, Sketch, Photoshop, Illustrator, Adobe After Effects, Axure RP UX Methods: Research, Prototyping, Design Systems, Information Architecture, CJM, A/B Testing Voice & Audio: Prompt Writing, Voice UX Design, Sound Branding, AVAS Systems, Audio UI Collaboration: Jira, Confluence, Miro, Slack, Basecamp Soft Skills: Leadership, Mentoring, Cross-functional Collaboration, Analytical Thinking Languages: English (B2), Russian (native)
Experienced Product Designer with 10+ years in product design, UX strategy, and design system management. Strong expertise in telecom, e-commerce, and automotive interfaces. Skilled in leading cross-functional design teams, managing research and prototyping processes, and creating voice and sound design systems. Currently focused on automotive UX and voice assistant experience. Open to international opportunities in innovative digital products.
Core Skills
Design Tools: Figma, Sketch, Photoshop, Illustrator, Adobe After Effects, Axure RP UX Methods: Research, Prototyping, Design Systems, Information Architecture, CJM, A/B Testing Voice & Audio: Prompt Writing, Voice UX Design, Sound Branding, AVAS Systems, Audio UI Collaboration: Jira, Confluence, Miro, Slack, Basecamp Soft Skills: Leadership, Mentoring, Cross-functional Collaboration, Analytical Thinking Languages: English (B2), Russian (native)
